APAN — Federal Election Campaign Page

Elections
Workflow
Laravel

Giving Australian voters the tools to hold their candidates accountable on Palestine.

APAN — Federal Election Campaign Page
Client
The Australia Palestine Advocacy Network (APAN)
Industry
NGOs
Year
2024
Service
Workflow Automation

We designed and launched an election campaign page for the Australia Palestine Advocacy Network ahead of the Australian federal election. At its core is a searchable candidate database that lets voters quickly look up and compare where their local candidates stand on Palestine, based on a defined set of criteria. Clear, fast, and built to inform votes.

The Challenge

APAN needed to mobilize voters across Australia with a tool that goes beyond general awareness. The page had to make candidate positions on Palestine easy to find, compare, and act on, for voters who may not have the time or resources to research candidates independently. Speed to launch was critical given the election timeline.

Our Approach

We built the page around the searchable database as the primary feature, making it the first thing visitors encounter. The database was designed for ease of use: voters search by location or candidate name and immediately see where candidates stand against APAN's predefined criteria. The surrounding page content supports the database with campaign context and a clear call to action.

Execution

Built on Laravel with a searchable and filterable candidate database driven by APAN's predefined evaluation criteria, a responsive campaign landing page designed for high traffic during an active election cycle, and a content management layer so APAN's team can update candidate records as new information becomes available.

Impact

APAN now has a digital tool that translates advocacy into voter action. The candidate database puts transparent, comparable information directly in voters' hands, making it easier for Australia's pro-Palestine community to make informed decisions at the ballot box.

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